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IBM Business Analytics Midmarket Foundational Sales Mastery Test v2 Sample Questions:

1. When selling into an organization, what do you need to know from each individual on the customer team involved with the project?

A) How does the project impact their jobs
B) What is their role and individual agenda
C) What is their role in the project
D) What products do they prefer

2. What is the maximum number of IBM Cognos Express Performance Management users permitted if the customer buys an IBM Cognos Express Performance Management Connector?

A) 50
B) 150
C) No limit
D) 100

3. Identify the scenario where IBM Cognos Express will NOT be the correct choice:

A) Reporting on inventory levels
B) Budget planning in the Office of Finance
C) Creating dashboards for Marketing
D) Bursting statements to thousands of customers

4. How would you overcome the objection "IBM is too expensive"?

A) Compare total cost of ownership (entitlements, IT installation, configuration and programming)
B) Start small, show immediate value then grow. Use trial to demonstrate ease and value. Demonstrate how they can leverage Excel skills
C) Limited IT skills are required for Express to be installed and maintained; no coding required. Partners can help with building trusted data and initial applications and the system can be owned and operated by a technical business user. Offer the Partner demos or a Partner led try and buy.
D) Stress the "Easy to Buy" message; the products are packaged and priced right. Start small, start anywhere, deliver immediate value, and grow. Investigate the availability of compelling IBM Global Financing offerings

5. What are the 4 (four) trends shaping the way we live, work and interact?

A) Data. Security. Cloud. Social
B) Cloud. Mobile, Security, Data
C) Social, Mobile, Data, Cloud
D) Mobile, Social. Data. Storage

Solutions: